Your personal information is of utmost importance to us, so we will take care to preserve the security and privacy of your Personal Information in the course of our business.

In the event that you are reading this translated agreement, you are advised that the translation is for informational purposes only. In the event of any discrepancy or conflict between this translation and the original Spanish version, the Spanish version shall prevail.

When you provide us with your Personal Data (hereinafter, Data) we understand that you know and accept the conditions established for the treatment of your Data according to the present Notice and Privacy Policy (hereinafter, the Notice) in which we inform you, in accordance with the provisions of the Federal Law for the Protection of Personal Data in Possession of Individuals (hereinafter, the Law) and its Regulations (hereinafter, the Regulations), about how and for what purposes we treat your personal information, so we recommend that you carefully read this Notice.

The conditions contained herein apply to information that is collected on behalf of and by the Responsible or any of its affiliates or subsidiaries, by any means, including through or any website operated by the Responsible.

In accordance with the provisions of the Law and its Regulations, we inform you of the following considerations:


The owner responsible for the processing of your personal data is BOTMOTORS, S.A.P.I. de C.V.(hereinafter Intelimotor), whom you can contact at any time via email:


The Data requested from you are processed in order to fulfill the following Purposes (hereinafter, the Purposes): (i) to verify your identity and Contact Data; (ii) for the individualization of the commercial relationship to be generated between the holder with the responsible party and to punctuate the general conditions accepted between the parties; iii) to provide, maintain and improve our services, which includes, for example, facilitate payments, collections, send receipts and / or invoices, provide products and services (and send related information), develop new features and improvements to our processes, provide customer service, develop security features, verify the identity of our customers and send product updates and administrative messages; iv) to properly provide the services and offer the products that Intelimotor offers; v) To perform studies and database analysis aimed at providing feedback and improving our services; vi) to perform internal operations, including, for example, to prevent fraud and abuse of our value proposition; v) to be used for commercial and promotional purposes; vii) to send commercial and advertising information, including by e-mail or other electronic, printed or other means of communication that may be developed; viii) for purposes other than those that are compatible or analogous to those set forth in this Notice, without the need to obtain the consent of the owner again.

Additionally, we inform you that, in the event that no commercial act is carried out with you, your Data may be stored and used for marketing purposes, so that we can send you information related to our services or products, invite you to events that we may consider of interest to you, as well as to share with you offers and promotions of our business.

Your Data may be kept for the time considered necessary to comply with the obligations of the responsible with legal provisions such as tax, commercial or any other corresponding nature.

Data obtained

We collect your personal data directly or indirectly when you request information, quotes or services; as well as through our website. Similarly, the data obtained in the use of our solutions will be governed by the provisions of the terms of service and as set forth in this Privacy Notice.

The data we obtain by this means may be: i) Identification data; ii) Contact data; iii) Financial or patrimonial data; iv) Commercial data; and v) Employment data, as well as digital credentials, number of business units, inventory volume and any other relevant data for the planning, development, quotation, configuration and operation of Intelimotor's products.

Data protection

Intelimotor declares that it is its objective to provide sufficient protection of the Personal Data of its customers or users, therefore, administrative, technical and physical security measures will be carried out to prevent its loss, alteration, destruction, use, access or improper disclosure.

ARCO Rights

At any time, the owner of the Personal Data may exercise the rights of access, rectification, cancellation or opposition (hereinafter ARCO RIGHTS) and revoke their consent for the processing of their Data by submitting a request at Calzada San Pedro exterior number 214, interior number 120, colonia Del Valle, San Pedro Garza García, Nuevo León, C.P. 66220, or by electronic means as set forth below to :

You must file an application which must contain at least: (a) your full name; (b) indicate whether the request is submitted personally or through your representative (for which in your case, you must submit ample power of attorney fulfilled and sufficient for the exercise of the action), (c) your address, (d) your telephone number;(e) indicate whether you accept that the notifications we make in connection with your request take effect through the email you provide us with; (f) the clear and precise description of the Data with respect to which you request to exercise any of the ARCO rights, (g) if applicable, your express manifestation to revoke the consent to the processing of your Data; (h) any other element that facilitates the location of your Data (date on which the Data was provided to us, identification number of the event held, person who attended you, areas involved) and (i) the documents that prove your identity and/or personality or that of your legal representative.

When submitting electronic requests for ARCO rights or if you reside outside the metropolitan area of the city of Monterrey, N.L., Mexico, you may submit the request electronically by attaching a digitized copy of your official identification and/or power of attorney, as well as the request described above and wait for news about the procedure.

In the case of requests for rectification, you must attach the documents evidencing the request and the specific Data you wish to modify. Said documents must be submitted in original and copy for comparison.

The rest of the procedure will be processed in accordance with the terms and stages established in the Law.

If the Data Subject wishes to unsubscribe from our marketing campaigns in which we send him/her information about our products or services, or wishes to choose to limit the use, transfer or disclosure of his/her Personal Data, he/she may opt out of the use, transfer or disclosure of his/her Personal Data. Data you can send us your request to the following e-mail address:


Likewise, we inform you that your Personal Data may be transferred to third parties and may be shared to persons in charge of its treatment inside and outside the country, by persons other than the Responsible Party, who will issue the instructions for its treatment. In that sense, your information may be transferred or shared with (i) Various professionals, technicians and assistants, as well as other private entities for subrogated services in relation to customer service; (ii) Administrators of loyalty programs; (iii) Business partners of the Controller, in order for them to manage and operate complementary services to those of the Controller; (iv) Companies or third parties that jointly operate with the Controller any product, service or any software or computer infrastructure that serves as a platform for the performance of operations or services; (v) Third party service providers or sellers of products necessary for the operation of the Controller, as well as commission agents that perform operations or provide services to the Controller that the latter may perform in accordance with the legislation in force and its bylaws, such as, among others, commission agents, data processors, companies that send marketing material, courier companies, security companies, transport of securities, advertising agencies, information storage, with the purpose of assisting them in the performance of the Purposes set forth in this Privacy Notice; (vi) Professionals, advisors or external consultants, for the purpose of the administration of sales operations, services and other acts that the responsible party may perform in accordance with the legislation in force and its bylaws, as well as for the defense of its interests before any legal controversy that may arise from such operations and services, such as collection agencies, external auditors, legal, accounting, etc.(vii) All those governmental and/or judicial agencies that by operation of law request and/or require from the responsible party personal data of its clients and/or family members, necessary for the compliance of different legislations. If you do not express your opposition for your Personal Data to be transferred, it will be understood that you have given your consent to do so. In any case, all handling of Personal Data will be carried out in compliance with the Federal Law for the Protection of Personal Data in Possession of Individuals (hereinafter the "Law") and its Regulations.

The information you provide must be truthful and complete. Therefore, you are responsible for the veracity of the Data provided and in no case shall the Responsible Party be liable in this regard.

Complaints and denunciations

If the holder of the rights could consider that his right to protection of personal data has been violated at any time by any conduct of our responsible or employees; or he could presume that in the treatment of his data there is any violation of the provisions of the Law, he may file a complaint or complaint with the National Institute of Transparency, Access to Information and Protection of Personal Data (INAI), for more information visit the following page


Intelimotor reserves the right to modify or supplement this Privacy Notice at any time, which will be published on our Web Site (


If you have any questions about this Notice, the handling of your Data or information about our services, please contact our Personal Data Protection Officer by e-mail: with the subject: "Privacy".